1. Keyword Research
• Identifying the most relevant and high-performing keywords related to your business or
industry. This helps to target terms that people are searching for in search engines.

2. On-Page SEO
• Content Optimization: Creating high-quality, keyword-rich content to engage users and
rank higher on search engines.
• Title Tags and Meta Descriptions: Crafting compelling title tags and meta descriptions
that improve click-through rates.
• Internal Linking: Structuring your website so that content is linked together effectively,
which helps with user navigation and SEO.
• URL Optimization: Ensuring your URLs are user-friendly and contain relevant keywords.
• Image Optimization: Compressing images and adding alt text to improve page load
speed and help with SEO.

3. Technical SEO
• Site Speed Optimization: Ensuring your site loads quickly, as site speed is a ranking
factor.
• Mobile-Friendliness: Making sure your website is responsive and looks great on all
devices.
• XML Sitemaps and Robots.txt: Ensuring search engines can properly crawl and index
your website.
• Fixing Crawl Errors: Identifying and fixing issues that prevent search engines from
indexing your site.

4. Link Building (Off-Page SEO)
• Backlink Acquisition: Obtaining high-quality backlinks from other authoritative websites.
This signals trustworthiness to search engines.
• Guest Blogging: Writing articles for other websites in exchange for backlinks.
• Social Media Integration: Leveraging social media channels to increase brand awareness
and indirectly impact SEO.

5. Local SEO
• Google My Business Optimization: Claiming and optimizing your Google My Business
profile to improve local search visibility.
• Local Citations: Ensuring your business name, address, and phone number (NAP) are
consistent across various directories.
• Reviews and Ratings: Encouraging customers to leave reviews, which can improve local
rankings.

6. Content Marketing
• Creating valuable content that not only targets keywords but also answers questions and
provides value to your target audience.

7. SEO Audits
• Conducting a thorough audit of your website to identify areas that need improvement,
such as broken links, duplicate content, and crawlability issues.

8. SEO Analytics and Reporting
• Tracking performance using tools like Google Analytics, Google Search Console, and
third-party SEO software. Reporting includes traffic analysis, keyword rankings, and
conversion tracking.

9. E-commerce SEO
• Optimizing e-commerce sites to rank better in search results, with a focus on product
pages, user experience, and conversion rate optimization.

10. SEO Consultation
• Providing expert advice and strategy on how to optimize a site, develop content, and
build a sustainable SEO plan.

SEO services are often customized depending on the business type, goals, and the competitive
landscape. A good SEO strategy typically requires patience and ongoing optimization to see
substantial results.